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Media Communications Degrees & Certificates


Associate Degree & Certificate of Achievement


Video Production For Video, Broadcast & Digital Cinematography – A.A. Degree and Certificate of Achievement

The major in Video Production for Video, Broadcast and Digital Cinematography covers the entire range of digital video media production, from script development, hands-on professional HD production equipment, current editing and other post-production applications, distribution, and media business management. Production of creative content for video, film, sports and broadcast TV, radio, cable, web, mobile technology, and other emerging communications utilizing video and audio.

Upon completion of this program a student will be able to:
1. Design and create digital media projects using state-of-the-art technology and skill sets, incorporating digital video/audio, aesthetic theory, interactivity, effects graphics and current distribution formats.
2. Apply appropriate critical and creative problem solving skills to analyze the aesthetic and production elements of video, television and other interactive media
3. Develop industry awareness of the necessity and importance of teamwork and collaboration.
4. Articulate ideas in verbal and written forms that translate into practical media projects.
5. Create a coherent, industry relevant show reel of work.

Video editor, camera operator, film/video producers, video effects artists, event videographer, sports videographer, audio/visual technician, live entertainment rentals and productions, corporate video/promotions, video for web sites, training video production, infomercial production, advertising video, web shopping videos, music videos.


Performance & Production For Video, Broadcast & Digital Cinematography – A.A. Degree and Certificate of Achievement

The major in Performance and Production for Video, Broadcast and Digital Cinematography offers the student a wide variety of acting, directing and producing for the digital screen arts, including experience in announcing, interactive journalism and reporting for broadcast, the web and other emerging digital communications, podcasting, scriptwriting, drama, voice-overs, news and sportscasting.

Upon completion of this program a student will be able to:
1. Write and perform PSA's, commercials, news scripts and scenes for radio, television, web and film.
2. Analyze scripts to develop a performance which integrates appropriate vocal technique, characterization and emotional interpretation.
3. Apply appropriate critical and creative problem solving skills to analyze the aesthetic and production elements of television and other interactive media.
4. Develop industry awareness that demonstrates understanding of the importance of teamwork and collaboration, balancing creative skills with issues surrounding the medium, and the necessity to pursue lifelong learning.
5. Create a coherent, industry relevant show reel of work and integrate studies toward professional aspirations.

Film/video producers and directors, television writers/announcers/producers/directors, sports writers/announcers, corporate video/promotions, writing for websites, training video productions, infomercial production, advertising video, web shopping videos, music videos, voice overs, writing for interactive journalism, acting for various screen productions.


Certificate of Achievement


Virtual Production – Certificate of Achievement

The Virtual Production certificate was created to educate students on the principles and practices of 3D Virtual Production for Film, TV and Media Production. Students will cover analysis and application of concepts of 3D design, Realtime 3D engines (RT3D), Virtual Sets, Motion Capture, Face Capture, Cinematography, Lighting, Audio, Visual Storytelling, and VFX Workflow.

Upon completion of this program a student will be able to:
1. Students will be able to design and create a 3D Virtual Production Film or TV project from concept to final product.

COVID-19 has accelerated 3D Virtual TV and Film Production worldwide. Yet there are very few who know how to use these new virtual tools and software. As Hollywood faces mounting pressure to safely resume production and reemploy hundreds of thousands of cast and crew who’ve been out of work for months, studios and producers are turning to virtual production as a route to reboot TV shows and films halted by the pandemic. Many predict the health crisis will accelerate the industry’s use of virtual filming to mitigate risks and reduce the costs of expensive location shoots. “It’s the tip of the iceberg,” Sam Nicholson (TV Producer - Stargatestudios.net) said. “People have to utilize these tools to get back on line. Once they’ve utilized them and realized its faster, better, cheaper, you will see a lot more virtual production coming down the pipeline." - LA Times, 28MAY20


AR/VR: Immersive Design – Certificate of Achievement

The AR/VR certificate was created to educate students on the principles of AR and VR Immersive Design for mobile, web, and Head Mounted Displays. Students will cover analysis and application of concepts of design, modeling, world building, lighting, storytelling, and programming.

Upon completion of this program a student will be able to:
1. Students will be able to design and create an AR or VR project from concept to final product.
2. Collaborate effectively with production team.
3. Adapt professional skills to most current VR and AR technology industry standards

Hundreds of startups and established Silicon Valley Tech companies are building and hiring for Augmented and Virtual Reality applications; from virtual limbs, self-driving cars, retail, real estate, medical, military, construction, architecture, robotics, to entertainment, and 3-D immersive training and education. In 2017 Consumers and businesses spent more than 11 billion dollars on AR/VR. That number is expected to grow to 215 billion dollars by
2021. Demand for workers trained in AR and VR are set to grow exponentially to meet those demands. - cnbc.com


AudioVisual Technologist – Certificate of Achievement

The AV Technologist Certificate of Achievement was created to assist students’ entry in the AV industry. Students will be proficient in video/audio production systems and signal flow; basic IP theory and connectivity; and AV business management. This is a joint regional program between Laney College and City College of San Francisco (CCSF).

Upon completion of this program a student will be able to:
1. Analyze and apply components of sound and hearing, vision and light, as they pertain to human perception and venue audiovisual systems integration
2. Assemble, test, maintain and troubleshoot an audio, video, and audiovisual network according to AV principles and industry standards
3. Manage the business aspects of AV and communicate effectively both with clientele and team members.

Career opportunities are available in schools and universities, government, the military, corporations, healthcare, legal, retail, museums, churches, sports arenas, entertainment, and transportation. All these organizations require AV technicians, to install, maintain, repair and troubleshoot their facilities. Current AV technicians can also advance in their field, finding employment as audiovisual managers or audiovisual specialists.


Certificate of Completion


Offline and Online Editing with DaVinci Resolve – Certificate of Completion

Professional cinematography editing and aesthetics with DaVinci Resolve, incorporating primary and secondary color grading, motion graphics with Fusion page, audio finishing with Fairlight page, and media management. For all platforms to include Windows and Mac.

Upon completion of this program a student will be able to:
1. Design and create an edited short film using DaVinci Resolve
2. Analyze, compare and contrast among different editing techniques
3. Analyze, compare and distinguish between offline and online edited work

Video editor, colorist, film/video producers, video effects artists, sound engineers, event videographer, sports videographer, corporate video/promotions, video for web sites, training video production, infomercial production, advertising video, web shopping videos and music videos.